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Communications Executive Job Vacancy

Full Time

Heirs Holdings

About

This role is responsible for developing and coordinating the planning, execution, maintenance, and accessibility of all HH Group owned and generated content & content related services in order to achieve brand recall in association with business success; business turnaround track record, strong corporate governance and human capital.

Job Responsibilities

Public Relations

  • Implement an integrated media strategy to engage with and shape audience perception of our brands across all stakeholder level
  •  Shape public perception of the brand through content creation such as press releases, interviews, etc; media monitoring and media engagement
  • Engage local and regional ranking authorities

2. Content Writing & Management

  • Prepare a long term plan for content development, including standards and guidelines based on HH’s strategic business goals
  • Create and execute a content audit plan to ensure content data (online and offline) is current and accurate
  • Oversee and manage the content presented on HH Group alongside working with a cross-departmental team to maintain & develop the master content calendar
  • Place op eds, memos, newsletters and other communication tools on globally ranked media channels to promote the brand to specific audiences
  • Draft engaging articles using SEO guidelines to optimise content for the website

3. Media Relations & Media Management

  • Create initiatives to increase our engagement with leading regional and global journalists, platforms and media community to keep them engaged and involved, and increase our media allies

4. Internal Communications

  • engage internal audience through a variety of initiatives to keep them informed, engaged and involved
  • Manage the Internal Newsletter ensuring groupwide participation

5. Quality Assurance

  • Manage the editorial and quality assurance process with internal & external content creators
  • Ensure consistent look and feel by promoting uniform fonts, formatting, icons, images, templates and layout; create templates to assist content consistency
  •  Develop, implement and enforce content policy, procedures, standards and its appropriate use

6. Digital Media / Email Marketing

  • Influence perceptions strategically within the online community to build affinity, bridging external communications to the group. (Directing emails, request/complaints and general messages from the online space to the appropriate channels within the group)
  • Ensure content is shared daily on LinkedIn, Instagram, Twitter and Facebook; Track analytics on media channels after events
  • Refer traffic from social media platforms to website and ensure that all websites, Wikipedia pages are monitored, maintained and updated
  •  Plan, optimise, implement and analyse organic search engine marketing activities

7. Media Monitoring

  • Monitor traditional media channels to highlight positive sentiment and tackle crisis as it happens
  • Scan for media leads that advise on new trends and developments that affect the group brands

Requirements

  • BSc in Journalism/Mass Communication/ Marketing/ Media
  • 3-4 years experience functioning in the described responsibilities OR in a similar role within a PR/Marketing Agency
  • Digital Media Marketing Skills
  • Creative Writing

To apply for this job please visit recruitment.hh-converge.com.